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permalink 20 Ways Businesses Use Twitter: IBM: A Really Big Company Newsletter - BusinessWeek
“The world’s largest technology company may also be the world’s “tweetingest.” More than 1,000 employees in various countries use Twitter to talk with both their co-workers and customers. Twitter lets employees demonstrate their expertise and serves as a real-time IBM community newsletter, getting time-sensitive word to the company’s global ecosystem faster than by any other means…”

20 Ways Businesses Use Twitter: IBM: A Really Big Company Newsletter - BusinessWeek

“The world’s largest technology company may also be the world’s “tweetingest.” More than 1,000 employees in various countries use Twitter to talk with both their co-workers and customers. Twitter lets employees demonstrate their expertise and serves as a real-time IBM community newsletter, getting time-sensitive word to the company’s global ecosystem faster than by any other means…”